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Hi friend 👋🏼 and welcome to this week’s edition of “the dump.”

Guess who is coming back? No, not the TikTok ban 😂 BeReal is plotting a relaunch! Are you as excited as I am?

I feel like there is a general fatigue around social media, so I totally welcome a BeReal comeback. Right now it is predicted that by 2028 over 95% of content shared on social will be AI-generated, so you can understand how the concept of BeReal feels… refreshingly authentic!

Oh and yes, ChatGPT is now officially the most downloaded app, getting more downloads than all major social platforms combined!

Of course we also have stories from our writers, a few links from around the web, and, of course, a lot of fun stuff to click on.

As always, we really appreciate you and your support.

Let’s go!

Geoff

🌤️ This week on WeRSM:

1. BeReal is Plotting a Comeback - Can you relaunch authenticity? In 2022, BeReal felt like a glitch in the algorithm. Now it’s getting ready for a comeback.

2. TikTok Launches ‘Summer Camp’ to Entertain (and Educate) Young Users Over Break - a virtual program of hands-on activities led by creators, designed to spark creativity and encourage family time

3. WhatsApp Adds AI-Powered Message Summaries - Meta is bringing more AI into WhatsApp, but with a firm promise not to read your messages and respect your privacy.

4. ChatGPT Was the Most Downloaded App in the World Last Month - Let that sink in: one AI chatbot pulled more App Store downloads than all of social media combined.

5. X Bans Hashtags in Promoted Posts: Aesthetic Over Analytics? - In true Elon fashion, X (formerly Twitter) is making yet another design-first decision. This time, X is banning hashtags in promoted posts.

6. LinkedIn Adds Video Covers for Articles and Newsletters - The platform is making a new push into video and it’s bringing your long-form content along for the ride.

7. Google’s New App ‘Doppl’ Lets You Virtually Try On Outfits Using AI - Available now on iOS and Android in the U.S., Doppl uses generative AI to create realistic try-ons based on a single full-body photo.

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🌎 News from around the web:

1. Threads is changing the way it displays topic-based feeds in the app

2. LinkedIn added another AI tool for recruiters

3. Threads expanded Spoiler Tags feature to image & videos

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😁 Fun stuff to click on:

1. How to find a mentor

2. Why you should give feedback in the morning

3. How to make professional connections that matter

4. How to stand out when you’re starting out

5. “A Decision Was Made Here”: Oreo Finds Genius in the Aisle

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