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Hi friend 👋🏼 and welcome to this week’s edition of “the dump.”

Happy Lunar New Year 🐉✨

As a new cycle begins, it feels fitting that the platforms are also… resetting. This week, social feeds become more controllable, AI gets more personal, and publishers start negotiating their value in the machine economy.

From Threads’ “Dear Algo” to TikTok’s new Local Feed and Amazon’s rumored AI content marketplace, the power dynamic between users, platforms, and creators keeps shifting.

New year. New rules. Same internet, just smarter.

The ads are what keeps this newsletter free. You know what to do click 👀

Let’s dive in ↓

Have you had coffee yet? ☕️

Geoff

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🌤️ This week on WeRSM:

• Bluesky Finally Adds Drafts (Yes, Really)

• TikTok Launches an Opt-In Local Feed in the U.S.

• Facebook Lets You Animate Your Profile Picture With Meta AI

• YouTube Premium Lets AI Build Your Playlists

• Watch YouTube Videos Auto-Dubbed In Your Own Language

• Amazon To Launch a Marketplace For Publishers To Sell Content to AI Companies

• Threads Users Get Direct Control of Their Feed With “Dear Algo”

Creative Campaigns we ❤️

• McDonald’s Turns Its Own Menu Into a Warning About Weak Passwords

Fun things to click on 👀

• ZIEA Introduces an AI Desk Companion Designed to Keep You Focused

• Cash App Adds Payment Links So You Can Get Paid in a DM

Still here? THANK YOU, and see you next week or anytime on wersm.com!

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