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- 🆕 on "the dump" / by We are Social media
🆕 on "the dump" / by We are Social media

Hi friend 👋🏼 and welcome to this week’s edition of “the dump.”
I just finished reading “FILTERWORLD” by Kyle Chayka and it really opened my eyes on how the algorithms have taken over the way we discover and consume Culture. I’m not saying we should quit social media, of course, but what if there were new ways to consume content so there would be some space left for human curation? After all, isn’t it what we do with this newsletter, curating content? Food for thought.
Before you start clicking, I’d love if you could give TANGO a follow on LinkedIn. It’s my new venture and your support means everything. Plus, we share some amazing content that teaches the way to organic success on social. Thanks a bunch! 🙏
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🌤️ Today on “the dump”
Read time: 5 minutes
The popularity of an Instagram video can affect its actual video quality: According to Adam Mosseri (the Meta executive who leads Instagram and Threads), videos that are more popular get shown in higher quality, while less popular videos get shown in lower quality.
Read more here (TechCrunch)
The fediverse answer to TikTok is on its way. Signups opened this week for Loops, a short-form looping video app from the creator of Instagram alternative Pixelfed.
Read more here (The Verge)
Users seem hooked, considering TikTok Shop’s gross sales have topped $1 billion monthly since July, according to The Information. And where users go, brands are sure to follow close behind. Over the last three months, CPG clients have come off the fence, ready to take a second look and invest marketing dollars in TikTok’s in-app shopping feature. - But where is this going?
Read more here (DigiDay)
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When it comes to growing your Instagram following, it’s no secret that Instagram Reels can be a powerful tool. The Meta-owned platform has been doubling down on video content in recent years, with CEO Adam Mosseri candidly sharing that, “People are more interested in videos — they’re just more engaging.” Now, that may be true — but it depends on how you define, “engaging.”
Check out the research here (Buffer)
Apple’s foray into the smart display segment is eagerly anticipated, and we could see the first entry hit the shelves as early as 2025. Bloomberg’s Mark Gurman reports that the upcoming machine could borrow some inspiration from the legendary iMac G4.
“The screen is positioned at an angle on a small base, making it reminiscent of the circular bottom … from a couple of decades ago,” Gurman writes.
Check out the research here (Digital Trends)