In partnership with

❤️ Love it? ♻️ Share it.

Oh hello there friend of WeRSM 👋🏼 here is your favorite weekly newsletter 🙂 Welcome to the latest edition of “the dump” - the newsletter that covers anything and everything you need to know around social media and the Internet Culture. Let’s go! 🏁

Let’s start with a quick poll: are you an X fan?

🌤️ Today on “the dump”

1. 🍪 Google says it won’t be ‘deprecating third-party cookies’ in Chrome

2. ✉️ Telegram’s user base climbs to 950M, plans to launch app store

3. 🤫 Instagram is adding expiring and semiprivate comments

4. 🤳 Meta AI gets new ‘Imagine me’ selfie feature

5. 🎵Instagram now lets you add multiple tracks to a Reel

Read time: 5 minutes

Marketing news, insights, & tactics (all substance, no suck)

• The latest marketing trends

• Old-school marketing tactics that still work

• Learn about tools that actually perform as advertised

Subscribe → Get Free Tool Test Drive

🍪 Google says it won’t be ‘deprecating third-party cookies’ in Chrome

After much back and forth, Google has decided to keep third-party cookies in its Chrome browser. Turns out all the fuss over the years wasn’t in vain after all; the ad industry’s cries have finally been heard.

🔑 Key points:

• Instead, Google is introducing a “new experience in Chrome”

• Users will be able to make “an informed choice” across their web browsing

• Users will be able to adjust at any time.

Read more here (Digiday

✉️ Telegram’s user base climbs to 950M, plans to launch app store

Messaging app Telegram has reached 950 million active users, and it aims to cross the 1 billion mark this year, the company’s founder Pavel Durov said on his channel on Monday.

The company is also planning to launch an app store and an in-app browser with support for web3 pages this month, Durov said last week.

Read more here (TechCrunch)

🤫 Instagram is adding expiring and semiprivate comments

Users will now be able to leave Notes on Reels and grid posts, where their comments will float on top of the content in little bubbles. Like Notes, these comments are temporary — they’ll disappear after three days unless you delete them earlier.

The new temporary comments are also semiprivate, and users can tailor who’s able to see their comment: either your curated list of close friends or followers you follow back.

Read more here (TheVerge)

🤳 Meta AI gets new ‘Imagine me’ selfie feature

Meta AI, Meta’s AI-powered assistant across Facebook, Instagram, Messenger and the web, can now speak in more languages and create stylized selfies.

And, starting today, Meta AI users can route questions to Meta’s newest flagship AI model, Llama 3.1 405B, which the company says can handle more complex queries than the previous model underpinning Meta AI.

Meta also announced another new generative AI model besides Llama 3.1 405B in Meta AI, that powers the selfie feature.

The model, called Imagine Yourself, creates images based on a photo of a person and a prompt like “Imagine me surfing” or “Imagine me on a beach vacation.” Available in beta, Imagine Yourself can be invoked in Meta AI by typing “Imagine me” followed by anything that isn’t NSFW.

Read more here (TechCrunch)

🎵Instagram now lets you add multiple tracks to a Reel

In a post on Wednesday, the social media company announced a feature that lets you add up to 20 tracks in one Reel.

Instagram also added the ability to make text, stickers, and clips align with your audio when you're editing a Reel, a feature long available on competitor TikTok.

Read more here (Mashable)